Happily Ever After Bookshop came to me after attending RARE London 23. Being in a room filled with people who loved reading the same genre of books as me was incredible. I could stand in a queue and talk to anyone and they would just get me. I have never felt so accepted in all of my life. And so HEA Bookshop started forming in my mind. 

​In April 2024, I had my first baby, Oscar. I had some time to think and organise the bookshop idea in my head. I was scared and nervous to say it out loud to anyone in case they laughed. I mentioned it to my book friend Claire (who is also an author we have stocked here under Claire Ivy) and she encouraged me to go for it. Here I am now, the start of HEA Bookshop.

​HEA Bookshop is now one of the UK's first romance-based bookshops. Here we predominately champion small, new up-and-coming indie romance authors. I wanted to create a platform for them to share their work and for readers to discover new authors. We stock a wide range of romances from sweet, closed door all the way to the dark, spicy erotic books. I'm hoping we will have something for everyone. 

​I see great things for HEA Bookshop in the future. My bigger picture vision is to create an events space for people to come and discover their people like I did at RARE. This starts with our bookshop and book events I hope to attend and plan in the future.